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Online shopping in SA is poised for growth

Business-to-consumer (B2C) e-commerce has become synonymous with the purchase of apparel, books, flowers, gifts and groceries through the Internet. Although not limited to these goods, online shopping has provided consumers with interactive shopping experiences enabled by advances in e-commerce technology over the past few years. Recent research by World Wide Worx indicates that there was R341 million in online sales in the South African retail sector during 2003. Although this was only...